BELKIN
POWER GROUP PACKAGING

Packaging for a range of products, price points and retailers. Custom packaging for Apple exclusive premium car product and mid-range cables. New packaging directions secured Belkin the exclusive power brand spot in Apple stores worldwide. Mixit Metallic Cables and Chargers developed in colorways matched to Apple devices. Packaging exclusive for Target.

Art Director Ellen Roebuck. Designer Ellen Roebuck, Rob Realmuto, Alvaro Pires. Package Engineer Eric Macdonald.